Today's Notable Quote: “I had found with Starbucks a better reality … not based on external status symbols but on a real feeling of confidence and support and genuine affection and even admiration for and from the Partners and the Guests. And Crystal. Crystal and Starbucks had saved me. Saved me from my pursuit of empty symbols, but also my anxiety about a fear-filled superficial life that hadn’t been, in the end, helpful or even enjoyable for me.” - Michael Gates Gill, from his book HOW STARBUCKS SAVED MY LIFE
In John Moore's enlightening post from yesterday's Brand Autopsy comes a story about the extraordinary journey of a man who decided to "drop out" of the corporate "rat-race" to become a Starbucks Barista. It speaks of his relationship with another Barista named Tiffany, who mentors him during the process. Read on for more How Tiffany Saved Michael’s Life - and be sure to read to the end of the post for John's interesting take on Starbucks' response to this book.
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