Today's Notable Quote: "Gallup and others got very good at scientific polling. While traditional polls are often quite wrong when question bias or moving issues are at stake, they got pretty good at measuring conventional wisdom." - Seth Godin
Polling the populace probably produces problematic poppycock periodically. So...why do it? Perhaps it is as simple (for advertisers and agencies) to answer truthfully as it was for the notorious bank robber Willie Sutton when asked "Willie, why do you rob banks?" to which he replied, "Because that's where the money is."
Seth Godin predicts The end of the poll in his weblog post today.